Assisting in initiating, overseeing and coordinating operations for owned and paid media channels (print/digital advertising, direct mail, email marketing, telemarketing, etc.).
Monitoring campaign performance through reporting and analysis ensuring positive campaign ROI and effective use of direct response as a communication channel.
Providing campaign execution support of direct response marketing including creative development, review and proofing, segmentation and file and /or list management, production management, results and analysis.
Executing day to day production tasks (campaign set up and management, launch, tracking & optimization).
Completing QA and all production procedures accurately, including Compliance sign-off.
Analyzing performance metrics and proactively optimizing campaigns to increase performance.
Managing campaign calendar, trafficking assets, screenshots, billing and related pre/post launch processes.
4-6 years campaign management and direct marketing experience
Experience working with multi-channel direct marketing programs, integrated direct to consumer campaigns, and multi-touch conversion.
Strong project management skills and a deep understanding of relationship marketing.
Expert in Excel & MS Office apps.
Financial Services category experience preferred.
Strong analytical background.
Capable of taking initiative and negotiating tough situations.
Ability to communicate and collaborate with vendors, peers and senior management.
Budget management & reporting.
Proven track record of successful product marketing launches.
Unison introduced the home ownership investment category in 2007. Unison provides homeowners with long-term financing in exchange for the opportunity to share in the gain or loss in the home’s value when they decide to sell – up to 30 years later. There are no interest charges or monthly payments on the investment. Over the last decade, we’ve become the largest home ownership investor and expanded... nationwide by working with lenders, regulators and institutional investors to integrate home ownership investing into the U.S. housing finance system. What sets Unison apart is true partnership: we invest at the same home value as the homeowner and share with them the downside risk and upside potential - in Unison.